Traditional Training techniques focus on transferring knowledge about a core subject.
To be fully operational, the managers must then go through a series of theoretical
trainings and later on be able to extract the required parts of each session and put them together in his/her daily life. This process is time consuming, and time a scarce resource
in the Retail Industry.

We therefore developped a Core Sales process approach : the objective is to enable the trainees to know all the components of skills and knowledge required to achieve one of their responsibilities.

The Customers requirements are changing every day. Providing them with the adequate response, at all levels of the Customers Chain, require a deep understanding of the critical retail processes.